BigCentral is an All-In-One sales, marketing and service solution designed to solve the challenges that preventyou from becoming an Amazon Top Seller.
With the Review Manager, you can convenientlymanage reviews in a central location to ensure timely responseof customer issues.
And stay notified to mitigatepossible negative product reviews by tracking your products as speedy asevery hour with automated email alerts so you are in a better positionto resolve product issues.
It includes extensive featuresto monitor, track, notify, and analyze all your product reviewsacross multiple Amazon marketplaces.
Now, let’s dive into thesoftware to learn how to use it and how to set some featuredthat we’re going to use.
To access the Review Manager section, first click on “Products”and then “Reviews”.
In here, you have two sections:one is “Listings” and one is “Reviews”.
let’s start with thesection called “Listings”.
In here, you can manage your listings anddecide which ones are going to be tracked.
The first thing to do isto filter by channel.
In here you have all the channels.
Let’s say you want to use Amazon US.
Next, we have theReview Tracker option.
In here, you can choose thefrequency of the review monitoring.
We offer two frequencies:1-hour tracking and 24-hour tracking.
1-hour Review Tracking: The system updatesthe latest product review status every hour.
This feature is availablefor $100 plans and above.
24-hour Tracking: The system updates thelatest product review status every 24 hours.
If we click on this icon, we can see different options.
With the Auto option, the system takes themetrics of Units Sold in the past 30 days as a reference and automaticallyassigns a certain number of listings with a relatively high Units Sold numberto be on the 1-hour review update speed.
Every other listing willbe on the 24-hour speed.
If we click on “Off”, the reviews for that productwill not be tracked.
The number of listings you can track dependson the subscription you’re subscribed to.
Usually, the 1-hour frequency is offered for 10% of the total number oflistings that you can monitor.
If you wanna know exactly how manylistings are already being tracked and how many are still available, you can click on “Usage”.
In here, you can see how manylistings you’re subscribed to.
In this case it’s 22, 500.
How many of them aretracked every 24 hours.
And how many are tracked every hour.
And it also tell you what’s the Max.
In thiscase, the Max is the 10%, so it’s 2, 250.
And the last one will tell you how manylistings are still available to be tracked.
Because for now, they are not presentor they are not being tracked.
If you want to add listings or you wantto downgrade the number of listings, you can click on this button andyou’ll enter the subscription page where you can change your subscription.
Please note that after the review trackingis enabled for a certain product, the review manager will download the reviewsof each tracked listing from the past 90 days.
If the amount of reviews fromthe last 90 days surpasses the first 10 searched pages on Amazon, BQool will only downloadthe first 10 pages.
After the reviews are receivedinside of BQool’s software, they will be kept in thesoftware for one year.
If you want to assign multiplelistings to the same frequency, you can select them in bulk, and choose the BulkAction “Set Tracker on” and choose if it’s 24-hour, 1-hour, Auto, or Off.
Now, let’s see what the columns arewhen we’re seeing our listings.
As we just saw, this is thefrequency of the updates.
Then, we have the channel and the product, with the picture and the description.
We have the ASIN, that is clickableand takes you directly to Amazon.
Then, we can see how many New reviewswere received in the past 24 hours.
And how many reviews have beenchanged in the past 24 hours.
Then we have the last received Date, so when was the last review received.
This is by default howlistings are sorted by.
Then, we have the units sold in thelast 30 days.
In here it’s blank, but you’re gonna see the numberif these are your products.
Then, we can see the Average Rating.
The Total Ratings.
And the Total Reviews.
The Ratings and the Reviews aredifferent, because rating means when the buyer is leavinga score from 1 to 5 without leaving any text.
He’s not writing any review.
When we talk about reviews, it means that the buyer also left a descriptive review of the product.
The Average Rating is based on both:the rating and the reviews.
Review Analytics can nowprovide in-depth insights on a user’s product reviews.
In this page, we can check thereviews for the past 7 days, 14 days, 30 days, 60 days, and 90 days.
In here, we can see a graph thatshows the number of negative reviews, from 1 to 3 stars.
The number of positivereviews, 4 and 5 stars.
The average rating andsome other options.
We can click two of them and use themto see them applied in the chart.
In the next section, we can analyzethe reviews based on keywords.
You can see the keywordsused by the buyers.
You can check images andvideos used by the buyers.
And each feature that wasmentioned in the review.
And by customer groups and interests.
In the Filter section, we can filter the listings by some specific options.
For example, we can filter listings that have beentracked for 1 hour.
Listings that are trackedfor 24 hours, etc.
For example, one easy way to usethe filters is to only filter by listings that are not currentlymonitored, so later we can do a bulk action andturn the monitoring on.
Other values we can filterby are channel, ASIN, what’s the fulfillment, how many reviewsare received or has been changed, units sold, and more.
You can even save a filter thatyou created as a Favorite Filter, so later it’s easier to find it again.
With the Add Listing feature, users can track other sellers’ listings or any listings they are interestedin by selecting the channel and adding the listing by ASIN.
Once the listing is added, you canproceed to toggle on the review tracker.
Same as any other listing.
But please note that the Units Sold metric forthese listings won’t be available because these listings don’tbelong to you, as an Amazon Store.
Now, let’s check the Reviews section.
In this section, we can see every single review that has been monitored by the software.
As int he previous section, we can filter by channel, by number of days, and in here we can filter by stars.
So, we can choose 1 to 5 stars only, or maybe just choose oneof the stars.
For example, 3 stars and above, or 3 stars and below.
This is easier if you want tomonitor only your negative reviews.
So, in here you willset 3 stars and below.
You can also search for specificASINs or specific products.
Now let’s see the values in the columns.
The first one is when the reviewwas received by our software.
The second one is whenthe review was created.
Then we have the channel and theproduct, like we saw before.
In here we can see an overview of whatthe average rating for this product is.
Then, we can see the penname of the reviewer.
Then, we have the value of therating that this reviewer left.
Here is where the reviewis actually described.
We can click on it and wewill see the full review, with the details of this review.
If the review is in adifferent language, we also offer the possibilityof translating it in any language byusing Google Translate.
The reviews can be New, Changed, and Removed.
This section will also show show the3 status that the review could be in.
This icon will disappear after 24 hours.
This new feature is somethingthat is new in the market.
So the software can now track reviewsthat have been changed or deleted.
If you click on a changed review, you can seethe original review by clicking “Original”.
Review Tracker detects 6 typesof reviews and categorizes them.
The first one is Verified Purchase.
You can read more aboutEarly Reviewer on Amazon.
So, these are the most noblereviewers you can get.
Next is the Review Status.
This isthe status that you decide to give to any review within BigCentral.
You can change the statusby going to “Actions”.
In here you can changethe status of the review to Pending Reply, Pending Resolved, Resolved, Unresolved, and Closed.
This is a great way for youto categorize the reviews and access them easier with the filters.
Other actions that you canperform in this section: Add Note, where you can just add notes toa specific review for future reference.
Then, these two operationsare done directly on Amazon.
These are links that takeyou to the Amazon page.
The first one is Post a Comment.
This will give you a chance to reply to the review onAmazon’s public review page.
Contact Seller Support: Users can requestto remove a controversial review.
You can contact Amazon seller supportand ask to remove the review.
You can filter your reviewsusing the filter button.
In here, you can choose thefilter to apply to your reviews.
You can filter by Data Received, Data Created, Channels.
You can filter by specificASIN, specific SKU, specific fulfillment types orjust for some specific reviewers, with their pen name.
You can filter your reviewsbased on specific stars, for example, only seeing thereviews from 1 to 3 stars.
You can filter by wordsused in the reviews.
In here, you can specify if you wantto see reviews that have only text, only video, only image.
The next one is to see reviews thathave been matched with an order.
Because the reviewers has used the same nameas the name used to purchase the product.
Then, you can filter based on reviewtypes that we mentioned before.
For example, if you only wantto see Verified Purchase.
The last one is Review Status.
As mentioned, you can mark yourreviews using this list of status.
For example, you can see only theOpened ones and the ones Pending Reply.
When you select all of your filters, you can save this as a Favorite Filter.
And then you can proceedwith the search.
After the search, you can download alist of reviews that you just filtered.
And it will be downloadedinto a CSV file.
There are also a few things that you can setfor the Review Manager in the Settings section.
Then “Reviews” and under “General”.
You can set an automatic frequency for every new listing that is detected.
By default, it’s turned off.
So, you will decide manually which listing will be monitored.
But you can decide to turn it on, and set which frequencythey will fall into.
24 hours, 1 hour, or Auto.
This will apply to allAmazon marketplaces.
Next is the Email Alert.
In here, you can decide tobe notified with an email every time you receive reviews.
When you turn it on, you candecide to only receive emails when specific star reviewshas been received.
For example, if you only want to receiveemails when a negative review is received, you can toggle off the5-star and the 4-star.
If you don’t want neutral, even the 3-star.